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How to Find Your Voice in a World Where ChatGPT Writes It All


It’s getting harder to tell who’s really speaking anymore.

Scroll through your feed and you’ll notice everyone’s captions sound alike, every post is “optimized,” every email feels perfectly polished yet eerily robotic. We’re living in the age of algorithmic eloquence.

But here’s the truth: technology can enhance your message, but it can’t embody your essence.

Finding your voice in a world where ChatGPT can write anything means remembering that authenticity is not about words — it’s about energy.

The Illusion of Effortless Creation

AI makes it easy to sound smart. But sounding smart isn’t the same as being understood.

When everyone’s using the same tools, prompts, and phrases, originality becomes the rarest commodity in the room.The danger isn’t that AI will replace you — it’s that you’ll start editing yourself to sound like AI.


You lose the typos, the texture, the tone and the humanity that makes people lean in.

Your voice doesn’t have to be perfect. It has to be personal.

Your Voice Is a Strategy, Not an Accident

Finding your voice isn’t about choosing between “human” or “AI.”It’s about designing a message so rooted in who you are that no machine could possibly replicate it.

Here’s how I help clients uncover that:

  1. Start with your origin story.Where did your business begin? What moment pushed you to start? People connect with why, not what.

  2. Identify your emotional frequency.Are you calm and grounding? Bold and disruptive? Educational and empowering? Your tone is your fingerprint.

  3. Choose words that sound like you speak.Use the phrases, idioms, and rhythms you naturally use in conversation. Stop over-editing for “professional.”Authentic connection converts faster than corporate polish.

  4. Teach AI your brand, don’t let it teach you.When you use tools like ChatGPT, train them in your voice. Feed your tone, your mantras, your metaphors.The more you define your brand language, the less generic your content becomes.

The Balance: Co-Create with AI, Don’t Surrender to It

Let’s get something straight — AI isn’t the villain. It’s a collaborator.

I use it every day in Maverick Branding — to brainstorm, structure, and scale.But I always inject one thing it doesn’t have: my lived experience.

AI can draft the message.Only you can deliver the meaning.

When you combine intuition with innovation, your brand doesn’t just survive the noise it amplifies through it.

The Future Belongs to the Human Voice

The entrepreneurs who will stand out in this new era aren’t the ones who master prompts they’re the ones who lead with personality.

Let AI handle the frameworks. You handle the fire.

Your clients don’t want perfect. They want presence.They want to feel that there’s a heartbeat behind the strategy.

So next time you open ChatGPT to write your next caption, try this:Start with one real emotion, one imperfect story, or one truth that only you could tell.Then let the machine help you refine it — not define it.

Because in the end, the world doesn’t need more content. It needs more connection.

And your voice the one that trembles, laughs, dreams, and questions —is still the most powerful algorithm there is.

Cosette Blasquez

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